What is Cost Per Click (CPC)?

CPC is short for cost per click, and refers to the cost of one click on an online advertisement. CPC is most often used as a measurement for pay-per-click (PPC) marketing campaigns, where it helps marketers understand how much it costs to acquire a single person as a lead or customer from advertising.

What is CPC used for?

CPC (cost per click) is the price paid every time someone clicks on your PPC ad or banner. It helps to calculate the cost of acquiring a user and is factored into overall marketing costs to make sure the business stays profitable.

How is CPC calculated?

CPC is calculated by the total cost of the campaign, divided by the total number of clicks from your advertising.

What is a good CPC rate?

A good CPC (cost per click) rate is determined by your ROI on the spend. If something costs $1, you want to make at least $1.20 back (at a minimum). A really good CPC rate would be to get $2 back for every $1 spent.

Costper点击和它如何工作必威首页登陆平台官网主动Campaign

Costper点击

产品总分类短点点击,并指在线广告点击一击成本产品总分类最常用来测量按键营销运动,帮助营销者理解从广告中获取单人或客户成本

PC使用什么

CPC(成本按键)是每次点击PPC广告或标语时支付的价格帮助计算获取用户成本并计入总体营销成本以确保企业保持盈利性

CPC计算方式

CPC计算总成本除以总点击数

高产品总分类率

好CPC(成本按键计算)率由贵公司使用ROI确定物价一美元时,你至少想回调1.20美元(最少值一美元)。极好的CPC率是每花一美元取回2美元

产品总分类

定义性

Costper点击

PC使用什么

CPC计算方式

高产品总分类率

准备启动

Costper点击

PC使用什么

CPC计算方式

高产品总分类率

相关术语

付费媒体

内容广告

所得媒体

Pay-Per-Click

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